SkinCeuticals collaborates with Sofia Richie Grainge
Sofia Richie Grainge has been named by SkinCeuticals as Global Brand Partner. In her new role, she will partner with the cosmeceutical skincare brand to educate a younger generation about the brand's integrated skincare approach.
The model and entrepreneur's first campaign, SkinCeuticals Skin Powered by Aesthetic Doctors, showcases a skincare routine curated by aesthetic dermatologist and SkinCeuticals brand partner, Dr Mamina Turegano. The campaign will act as an introduction to products used daily or paired with in-salon procedures.
Commenting on the collaboration, Sofia Richie Grainge says:
"As a skincare-enthusiast, SkinCeuticals was first recommended by my dermatologist. After learning more about it, collaborating with the brand came naturally. I have always had a deep passion for skincare and finding the perfect set of products that are not only effective, but also complement my day-to-day routine. Through this partnership and Dr Mamina's consultation, I was able to learn more in depth about SkinCeuticals integrated skincare approach and find the perfect routine that I am so excited to share."
Julien Chardon, SkinCeuticals' Global General Manager, adds:
"We are beyond thrilled to welcome Sofia as a brand partner. Sofia's high standards for skincare innovation and her confidence in dermatologist expertise perfectly embody the values of SkinCeuticals. Sofia, together with Dr Mamina Turegano, are trusted voices who will educate generations of skincare enthusiasts about SkinCeuticals integrated skincare approach."
SkinCeuticals