Tan brand reports 250% increase in sales

Irish self-tan brand, Bellamianta, has reported a huge 250% increase in sales during this year's lockdown periods. 

The Co. Tyrone-based business founded in 2015, puts the growth in sales down to the rise in ‘no-makeup makeup' and people wanting to achieve a Zoom-ready complexion. 

Their best-selling tanning product, Liquid Gold, dries in just 60 seconds and develops into a golden olive tone that lasts up to seven days.

Bellamianta's popularity has been further increased thanks to its partnership with Brand Ambassador Maura Higgins.