Alterna hair care appoints new Education Manager

Professional hair care brand, Alterna, has appointed Christin Bonness as their new Education Manager for Europe, the Middle East and Africa (EMEA) and the UK.

Christin replaces Alterna's former Education and Event Manager, Nikolas Tilaverdis, who has moved on to Henkel's Schwarzkopf brand.

With a passion for training and achieving success, in her new role Christin will focus on creating new and exciting physical and digital training concepts for Alterna.

She brings with her a wealth of experience, having previously worked with Marlies Möller Haircare and spending the last 12 years in key roles with Juvena, Clinique, Origins and Estee Lauder.

Commenting on her appointment as Alterna Education Manager for EMEA and the UK, Christin Bonness says: 

"The role of the Education Manager is one that I feel very passionate about. I am looking forward to creating new training opportunities, which will assist Alterna in growing in accordance with their objectives. We are living in interesting times, and we have the opportunity to train, exchange ideas and innovate in new and exciting ways. As Alterna is known for being inspired by skincare science, I feel my heritage in working with many premium brands will be particularly useful."

Alterna products are available from Xpert Professional Ireland, who have recently appointed a new Brand Development Manager for Alterna.